Mall Atrium Decoration

An atrium refers to an open, multifunctional public area located within a shopping center, typically situated in the center of the shopping center and serving as an important node connecting various shops and floors.

Organizing pedestrian flow and transportation hub: The atrium, as an open core within the building, usually connects multiple floors and major business formats. It is a key node for pedestrian flow intersection, distribution, and guidance, and can effectively optimize the flow planning within the mall.
Creating a commercial atmosphere and experiential space: Through elevated design, natural lighting, landscape arrangement, and artistic installations, the atrium can significantly enhance the comfort and visual appeal of the space, allowing customers to enjoy leisure, viewing, and social experiences while shopping, thereby extending their stay time.
Strengthening project positioning and brand memory points: The atrium is the core carrier for conveying the personality, tone, and cultural concepts of the shopping mall. For example, through theme beauty, art exhibitions or immersive devices (such as Decathlon Interactive Arena in Century Plaza), unique "scene experience" can be created to form a distinctive brand memory.
Promoting consumption and business conversion: As a "soul" space, the atrium can naturally attract foot traffic and provide a high exposure stage for pop-up stores, brand launches, cultural activities, etc., indirectly driving the consumption conversion of surrounding merchants.
Realize multifunctional integration of space: Modern courtyards can break through single commercial functions and integrate culture, art, catering, and entertainment. For example, some are designed as indoor art galleries (such as the stained glass "veil" of the Paris Spring shopping mall), while others are transformed into food courts or office and leisure areas to meet diverse needs.
Improving spatial efficiency and operational flexibility: In large shopping malls, multi atrium layouts (such as Nanxiang Impression City MEGA) or super large atrium layouts (such as Century Plaza) can effectively activate large spaces, achieve balanced passenger flow and commercial vitality in different areas through flexible event planning.

Spring Warm Blossom Series

Christmas Light Show

Fallen Leaf Hanging Device

Acrylic Folding Flowers & Rings

Hot Air Balloon Hanging Device

Escalator Tree Trunk Decoration & Floral Arrangement

Starry Sky Theme Series

Metal Colorful Ribbon

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Material Analysis

Natural materials: such as wood, stone, metal, water, etc., commonly used to depict the power of nature, ecological issues, or traditional culture

Industrial materials: Modern materials such as steel, plastic, glass, rubber, and DuPont paper can symbolize the power of modern industry and technology, conveying calmness, precision, or a sense of the future. Industrial materials typically have a tough appearance or smooth texture, making them easy to shape geometric shapes and large structures.

Flexible materials: lightweight and flexible materials such as fabrics, paper, gauze, etc., used to express soft emotions, fluidity, or temporality. Flexible materials are prone to flow with wind, light, or water, bringing vivid dynamic effects to the artwork.

Technical Points

Stacking and Assembly: Creating a sense of depth and hierarchy by stacking or splicing different materials. The combination of multiple materials can increase the complexity of a work, creating multiple meanings and visual impact. For example, combining hard and flexible materials can create a contrasting effect of both rigidity and flexibility.

Cutting and breaking down, cutting, or breaking down materials to give them new meanings by changing their original state.
Hanging and floating: Hanging materials in space to make them float or move. By changing the gravity of the work, the installation is endowed with more dynamics and spatial sense. Suspended objects can move freely in the air, generating fluidity and uncertainty.

Standardized Production, Project Implementation

Modular structure: Divide the work into multiple combinable modules, each of which can exist independently or be combined with other modules to form more complex forms. The modular structure allows works to be flexibly adjusted according to different spaces during exhibition.
For example, embedding a part of the device into the wall makes it difficult for the audience to distinguish between the artwork and the space, enhancing the immersion of the artwork.